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In your analysis you should;
a) Provide academic definitions of the corporate event sector
b) analyse where your chosen event and venue fit within the corporate event sector, and within the
local community.
c) analyse the stakeholders of both the chosen event and the venue, considering how their needs are
effectively balanced
d) assess the impacts of the demands of sustainability upon the delivery of your chosen event. Give
consideration to the impact of technology in improving the sustainability of your chosen event.
e) evaluate the possible impacts and legacies of the corporate event, giving specific consideration to its
place in the wider host community and related industries.

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